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MAKE A DIFFERENCE TO THE DESTINATION

22/05/2019
In order for international visitors to know more about a destination, the local government of that destination needs to connect more direct routes, promote image promotion at international fairs, or on the media. Mass media ... Da Nang too, must "show off" to show people what products the city has, what's different from other destinations ... yes, it will attract domestic and international visitors.

Direct flights directly contribute to attracting international visitors to Da Nang in recent years.
That is the view of some representatives of travel agencies specializing in exploiting international tourists to Da Nang. This view is entirely consistent with the general trend of the world. Because while not having the opportunity to set foot in that destination, visitors will learn about the destination based on the comments and reviews of those who have gone and experienced through social networks, promotional activities. promotion of that destination through programs, events, videos ...
Mr. Tran Luc, Deputy Director of Saigontourist Travel Service Company - Da Nang Branch expressed his opinion, want to be known by many people, it is necessary to introduce to the customers what products they have, what they have unique. People not only hear but must see with videos and clips that are honest and attractive, urging them to come to or introduce this product to their guests. Therefore, it is necessary to participate in promoting and promoting tourism in potential international markets.
Mr. Nguyen Duong Nguyen Vu, Business Director of Furama Hotel said that Da Nang needs to promote promotion and connect more routes to diversify the source of customers. It is possible to expand more routes in countries without visas or to open further routes with charter flights (charter flights). Da Nang also needs to promote further tourism on channels and media such as: on flights with direct flights or can combine with hotel chains through their major programs; or promote in the form of product packages (combos) combining beach resort and other utilities ...
Recently, international airlines continuously open direct flights from major cities in the region and the world to Danang such as Doha (Qatar), Bangkok, ChiangMai (Thailand), Osaka, Narita (Japan) ... From these direct direct routes, the number of visitors to Danang increased significantly. The more direct flights are opened, the better the development of the international tourist market. According to the evaluation of travel operators, direct flights are often convenient for customers because they enjoy cheaper service prices, save a lot of time and do not have to spend more time moving and reducing expenses. Charges incurred when passing through transit points.
Regularly participating in promotion and promotion activities in international markets, Ms. Huynh Thi Huong Lan, Deputy Director of Da Nang Tourism Promotion Center recognized, at major international tourism fairs like Europe. , the introduction and connection with international enterprises participating in the fair through meetings, seminars ... will help businesses in other countries understand more about Da Nang. 
For example, when participating in the common booth of 3 localities in Thua Thien Hue - Da Nang - Quang Nam, in addition to the general products of 3 localities, Da Nang brought with it publications that are travel guides, practice folding Real and event, maps, keychains, postcards ... of Da Nang to give visitors to visit the fair booth. This is also a way for visitors to find out more about Da Nang's destination in particular and 3 localities in general.
Back from the International Tourism Fair ITB Berlin - Germany 2019 recently, Ms. Huong Lan said, the information is much interested by tourists, that is the connecting flight from Western Europe and North America to Da Nang. ; or the price of hotels and resorts in Danang, cultural and entertainment services in Da Nang, travel services at the destination ... 
"In fact, it is in contact with travel agencies and tourists. Europe shows that the destination of Da Nang in particular as well as three localities and Vietnam in general is still fuzzy, there is no specific image or accent, making a difference from other destinations, ”Lan said.
Therefore, Ms. Huong Lan proposed that the city tourism industry should continue to coordinate with the General Department of Tourism and the localities of Thua Thien Hue and Quang Nam to promote the national tourism, creating the brand of Vietnamese tourism first. when promoting individual local tourism; At the same time, we will speed up the procedures for the delegation, especially the procedure for local businesses to participate in fairs connected with international partners. Since then, creating a premise for the implementation of the Da Nang tourism introduction program and the three localities in the near future.
Besides, the city should make beautiful videos and images to promote Da Nang tourism to the client market segments, namely MICE guests, family vacationers from Western Europe. Photos and videos need to convey specific, highly interactive messages, showing why Danang should be chosen as a destination, instead of merely showing Da Nang's figures and beauty in a common way. general lack of orientation.
These videos and photos need to be posted regularly and continuously on Da Nang tourism social media channels (such as Insta Stories functions on Instagram, Facebook, ...) as well as in programs. promotion, roadshow, major TV channels of Western Europe and North America. In addition, it should coordinate with Qatar Airways to promote promotion of Da Nang and Central Vietnam tourism to Western Europe by welcoming famtrip delegates, presstrip from Western Europe and North America ...
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